According to Eric Sparre, Founder and Managing Director of Artspan, besides being positive, patient and bold there are several other steps artists can take in succeeding in marketing their own art...
1.) Take advantage of the Internet.
2.) Branding- have your own image, own site.
3.) Make your site easy to find.
4.) Show your work.
5.) Do your own marketing, starting with close friends and families.
6.) Look for new media & compare notes with other artists.
7.) Know your buyer/audience.
8.) Appropriately price your work.
9.) Do your homework.
10.) Be professional in all things.
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